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Get commercials that pull new business.
Call me Monday through Friday 8:30 AM - 5:00 PM EST
540.433.0490
We want to hear what you have to say about the radio commercials you hear. What do you like about them? What drives you crazy about them? Tell us about it in the space below. You could win a snazzy radio commercial you won't be able to wait to put on the air!
Jingles
I'll wager ninety-nine percent of all radio jingles don't do what they're supposed to do.
A jingle is meant to create memorable, entertaining awareness and to give the customer a reason to take action.
A jingle must be every bit as good as a hit song. Most aren't. In fact most are downright annoying!
Hit the button below and hear what real jingles sound like. They're fun. They make you want to 'go there.'
Who I am
Too many radio commercials sound the same today as they did forty years ago. Why, I don't know. Because we're ten times as savvy now, and the same old stuff hasn't worked in a long time - hence the complaint, "I tried radio and it didn't work."
Though I've written and produced radio advertising since 1981, I wake up every day thinking, "What I write today has to be spanking new." Listeners are deciding within three seconds whether they're going to keep listening.
Do your ads make people keep listening? Are your ads about you or are they about the listener? Close to ninety percent are about an advertiser's business, and those don't work.
No one has ever told you that.
If you're in business, pretend you're a consumer listen to the commercials on my home page. Pick a commercial and listen to it three times. Then ask yourself, "If I were in the market for what's offered in this ad, would it get me interested enough to visit the advertiser?"
If you believe it would, my agency should be writing spanking new ideas for you instead of someone else writing the same old stuff. Call or write and let's talk.
Got something you'd like to share? We'd love to hear it! Get back to our Homepage and enter to win a $350 custom radio commercial!
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©2011 Michael Holmes Advertsing. All Rights Reserved. Tel: 540.433.0490 email: admaker_ntelos.net
